Privacy Policy API

Effective Date: July 17, 2026

Surfinity ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with our website, platform, and services, including our integrations with third-party platforms like Meta (Facebook/Instagram).

1. Information We Collect Via Meta APIs

To optimize our marketing operations and analyze campaign performance, our internal systems integrate with Meta Graph and Marketing APIs. Through these integrations, we may access:

  • Ad Performance Data: Read-only metrics relating to our active advertising campaigns, ad sets, ads, budgets, reach, impressions, and click-through rates.

  • Aggregated Demographic & Geographic Data: Non-personally identifiable region-level data (such as states or provinces) associated with ad performance to help us align our marketing with regional weather patterns.

2. How We Use Your Information

We use the data collected via Meta APIs strictly for internal analytical and operational purposes, specifically to:

  • Monitor and evaluate the return on ad spend (ROAS) of our marketing campaigns.

  • Make internal data-driven decisions regarding campaign budget allocation.

  • Inform our seasonal and regional marketing strategies for Surfinity products.

We do not sell, rent, trade, or share any data retrieved from Meta APIs with third-party data brokers, advertisers, or outside companies.

3. Data Retention and Security

We implement robust technical and organizational security measures to protect your data.

  • Storage: Data fetched from Meta APIs is cached or stored securely within our private internal systems.

  • Retention: We only retain this analytical data for as long as necessary to fulfill our internal reporting and strategic planning goals.

  • Access Tokens: All API access tokens and credentials are encrypted at rest and masked within our internal user interfaces to prevent unauthorized access.

4. Third-Party Platform Policies

Our platform interacts with Meta platforms. Your interactions with these advertising tools are also governed by the privacy policies of the respective platforms. We encourage you to review them:

5. Your Rights and Data Deletion

Depending on your location, you may have rights regarding your personal data, including the right to access, correct, or request the deletion of your information.

If you wish to request the deletion of any data associated with your interaction with our platform or ads, or if you have any questions regarding this policy, please contact us at:

  • Email: legal@surfinityco.com

6. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by updating the effective date at the top of this page.